Communication can include a variety of material used for product promotion, advertising, or other public relations activities. External communication materials can be newspaper advertisements, radio spots, press releases, and television commercials; and in the past decades have broadened to include digital tools like web banner ads and social media campaigns. Communication can also refer to internal communication, as in intra-company memos, campaigns, or presentations; or the personal communication skills that are essential for successful managers and executives.
Beyond the Campfire: Storytelling for Leaders
By Michael Filtz on Aug 10, 2020
Executive courses in storytelling can help managers communicate more effectively